Category: Owner/Staff Strategy

Jim Coleman Honda

This is a Owner strategy because Jim Coleman is the owner of the Honda Dealership and he is in all of the commercials. This is a very popular…

Carl’s Jr. and Hardee’s

The owner/staff strategy is demonstrated in this advertisement. Dolores A. explains to the audience how she does not like fast food, and that the customers at Hardee’s and…

Papa John’s

This Papa John’s ad has owner John Schnatter in front of a display of fresh ingredients that are assumed to be incorporated into their pizzas. The ad goes…

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