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This course taught me a lot about what I can do, what I like to do and definitely what I don’t like to do. I managed through multiple mediums, different prompts, and a LOT of writing. The course was easy to follow and I really enjoyed the format and the teaching the style. I just wish I would have had more time, but as is life, this was a summer course. I didn’t LOVE the journaling part of this course, but I am not really a writer. It was difficult to know if my voice is translating the way I

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 My final project!!!!!!!!!!!!!!!! I had to make something – anything I wanted, to some how describe all of the things I learned throughout this course and this semester. I could choose any medium I wanted, so I chose to do a  print esume because I these are my favorite kind of design skills and I feel like they are my strongest as well. In my resume I have a timeline of the course with all the stuff I learned and also my confidence levels of each skill. I thought this was the best way to sum up

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For this final ad campaign to help promote ad copy and layout I choose a theme which is simple but effective. The point it to show the beginning of things and show students what they can become when you learn how to leverage proper copy and art direction skills. It uses the concept of negative space as well as color to attract the reader to the key points. This showcases what I learned in the class about creating layout that draws the eye in and leads it to the main point. I also wanted to show

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I can’t believe this is my last blog post for Advertising Copy and Layout. I wanted to create something for my Summary of Learning that highlighted all of my accomplishments in this course. I decided to create an animated infographic to show everyone my journey through this class and the knowledge I learned. In this …

Continue reading “& that’s a wrap!”

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For this blog post, I am to reflect back on all my blog posts over the course of this summer session. I read them all in order chronologically and looked back on everything I accomplished (or tired to) this semester. The beginning of the course was not my favorite. It had a particular focus on copywriting and basic fundamentals of design – which I just kinda felt like I knew already (I’m a brat). Also I really really realllllly don’t enjoy copy witting (or writing in general). I can do it

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Looking back on this semester all I can say is….wow. Wow have I come a long way. It’s fun to look back and see how I started off the course looking introspectively, at myself and my future, and then I started to look outside myself and observe my surroundings. By observing my surroundings i learned to appreciate and acknowledge design in my everyday. It is easier to create when you are always admiring other creators. Throughout my journey of learning typography, slogan writing, layout design

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For my last week and last assignment in Ad Copy + Layout, I decided to do a series of three posters. I placed jpeg files of all the work I’ve done this semester in a collage and then I used Photoshop to place those collages in the text. After, I used InDesign to create three simple …

Continue reading “Finale”

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Creating a blog has been a really helpful experience for me. I was always a little afraid to start one, because I didn’t know what on earth I could write about. My plan was always to wait until I had a portfolio to upload to create my site. Throughout the last spring semester I would meet with professionals in the advertising world and they would always be like, dude why don’t you have a website. You’re basically ~irrelevant~ without one. I had no idea where to start, though. So when I began

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I’ve decided to do an animation for my summary of learning project. I chose this because it’s one of the…

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This semester was a huge learning experience for me. Looking back through my old posts it’s funny seeing how I…